What’s your WHY??

I have played around and “done the numbers” on many possible ventures, but I have not followed through with any of them with all my heart and soul. It was during my Brand Management class at The Schulich School of Business taught by  Ashley Konson that I realised I never had a WHY! This video hit me like a high-speed train going full speed: It always seemed a little silly to me why people cared so much about joy, passion, and purpose

Continue Reading

Growing popularity of dynamic pricing

This is a review of the article titled “A growing number of companies are using “dynamic” pricing” published in The Economist on January 30th, 2016. “Article on-the-go”: more and more vendors today are adopting dynamic pricing strategies to maximise revenues, but this could backfire as consumers lose trust in vendors if prices become unfair due to dynamic pricing and online retailers who frequently change prices risk engaging in a race to the bottom. Overall, it is best for retailers to

Continue Reading

Redbull, the distuptor, is being disrupted

I have come to realise that we consume far more information that we can process and readily use. Most of it seems interesting and entertaining at the time of consumption because it makes you feel like you are in the know and up to date, but how much of it do you really understand and can explain to someone? for me, its less than 5%. What I find stays with me is the one-line message I take away and talk

Continue Reading

Asian rice farmer’s are losing money because of goernment subsidies

As defined by The Worl Bank, the internal poverty line is $1.90/day. 10% of Indonesians and 6% of Cambodians are living under this poverty line. Given that this should supply ample cheap labour to the supply side of the market, how can classical economics explain the fact that the price of a kilogramme of rice was $0.40 in Cambodia $0.70 in Indonesia? Can’t the fact that Indonesia is an archipelago with poor infrastructure explains this disparity? How about the fact that Indonesia is a

Continue Reading

Site Footer